As the entire world is feeling the effects of CoronoVirus or Covid-19, Google is doing their part further complicate matters. While Covid-19 is a completely unprecedented phenomenon, Google had no game plan in order. When people fail the plan, they plan to fail. Google is overreacting and appears to be making it up as they …
I work in digital marketing as a Search Engine Optimizer (SEO) so I get my fair share of spam. Wannabe marketers send me offers daily to use their services in an attempt to rank higher in the search engines. Two days ago was no different. I received a notification on Twitter that I had a …
I was excited about the release of the Yelp documentary Billion Dollar Bully. I have never bought a digital movie before. I knew I was not going to watch it just one time. I was so right. My first time through was to take it all in. But I had mixed feelings on my first …
I have been binge-watching the old TV series, “The Cleaner.” If you haven’t seen it, it is based on the real-life story of recovered drug addict Warren Boyd and his calling to help people recover from the battle with addiction. Mr. Boyd has a real passion for helping people get clean. There are others who see addiction treatment as a …
Did you happen to catch ReviewFraud on The Today Show or on NBC Nightly News last week, February 27th, 2019? The segment featured fake reviews on Amazon, Facebook, Yelp, and Google. Gadi Schwartz even created a fake Facebook page and purchased fake likes and reviews for his non-existent business. The story aired in every time …
I am a huge fan of cop shows and am currently binge watching Justified. I just finished season one and you if haven’t watch it, I highly recommend it. I finding myself rooting for the main character Raylan Givens and his brand of justice. The first episode starts off Raylan confronting a villain that we …
It was nice to see Google CEO Sundar Pichai testify on Capitol Hill in December. Sadly the committee asked the wrong questions. Pichai needed to be asked about protecting consumers on their platform. Google doesn’t allow businesses to use PO Boxes for their GMB listings, then why are spammers able to continue to create these …
I was having lunch the other day with a colleague in the SEO space and we were talking life, clients marketing, and online reviews. If you know me or following me online you know I have a lot to say about reviews and the need to police it. I don’t discuss politics as that doesn’t …
If I told you that I am witnessing 4-star reviews being used as negative reviews attacks on businesses, you would think I am crazy. I didn’t believe it at first either. In fact, I ignored it when I first heard of it. I don’t feel the same way anymore. I am a Google Top Contributor on the …
Working with combating review spam, I have seen my share of fake reviews and stolen identities. I have flagged my fair share of fake reviews and watched Google delete all of the reviews associated with that user. Unfortunately, Google doesn’t ban or delete the account and the scammer uses those same profiles again. Last Thursday, …