I received a tip that Compassionate Assistance in Scottsdale has a job posted on Upwork looking for 50 Google reviews. The job posting is rich in irony. Here is one example, “is seeking experienced content writers to post authentic and engaging Google reviews.” If you have writers writing the reviews, they are not authentic. The next example is, “This project is essential to our mission of building trust with potential clients.” I am sorry you want to build trust by lying. The job requirements are another great example, as well as the “Ability to write compelling and genuine content that reflects our core values” and “Familiarity with Google’s review guidelines (preferred).” Anyone who is familiar with Google’s reviews TOS would know that paying people to post reviews is a violation of the TOS.
Contributions to Google Maps should reflect a genuine experience at a place or business. Fake engagement is not allowed and will be removed.
This includes:
Content that is not based on a real experience and does not accurately represent the location or product in question.
Content that has been posted due to an incentive offered by a business – such as payment, discounts, free goods and/or services.
We do not allow merchants to:
Solicit or encourage the posting of content that does not represent a genuine experience.
Offer incentives – such as payment, discounts, free goods and/or services – in exchange for posting any review or revision or removal of a negative review.
The new FTC review policy could cost this business $2.5 million in redressal. I could refer them to the Arizona Attorney General’s office as well. The question is which agency do I contact.