I was told that Summers Roofing & Construction in Meridian, Idaho, was engaging in suspicious reviews. The Google Business Profile (GBP) received 69 reviews in December. They went from 32 reviews to 101 reviews. There are suspicious patterns in the reviews. Twenty-five of the reviewers have set their profiles to private. Only eight reviewers have …

I regularly volunteer my time helping out on various forums. A week ago Reddit user create a whoa is me pity party thread. They were complaining that Google suspended their Google Business Profile (GBP) and that support was not replying when they said they would. I was curious to know the category for the GBP. …

Thank you to Michel van Luijtelaar for messaging me on LinkedIn with a link to his study titled “How and why Google is deleting Reviews.” Google has attempted to police online reviews over the years. Google says it took down 45% more fake reviews in 2023 thanks to new algorithm. Last year, a few lawyers …

I received a tip that Compassionate Assistance in Scottsdale has a job posted on Upwork looking for 50 Google reviews. The job posting is rich in irony. Here is one example, “is seeking experienced content writers to post authentic and engaging Google reviews.” If you have writers writing the reviews, they are not authentic. The …

I received an anonymous tip that Micro Fix Computer and Laptop Service Center offered discounts and paid people to post Google reviews. They posted the offers on Twitter. I did what I normally do: I redressed the business profile. The person who emailed me took to Twitter—sorry, I will never refer to it by its …

I received an anonymous tip: Mio Nail Spa in Apple Valley was engaging in fake Google reviews. When I examined their Google reviews on November 24th, 2024. I found 81 suspicious reviews. Out of the 81 reviewer profiles, it was the reviewer’s only review they left. 24 of the reviewer’s profiles were set to private. …